Colour Blog
Color is one of the most important elements in creating a strong and recognizable team identity. This guide shares BE Ultimate’s recommended color directions, including our top picks within each color family and how to combine them effectively for sublimated uniforms.
It’s designed to bring clarity to the design process, especially when a color is described broadly (like “red” or “blue”) without a specific visual reference. Since each color can vary a lot in tone, we’ve curated a selection of shades that we know work well in both design and production, making it easier to choose with confidence.
This is not an extensive list of colors that we can print, but it is a selection that should suit a large portion of the
The golden rule to pick each main color:
- Pick a recommended base tone (primary)
- Pair with suggested secondary + accent
- Ensure contrast for light/dark kits
Fun fact, since the human eye can see in between 1 million to 10 million different color shades - but here are our top picks:
Recommended BE Reds:
Bright Red (e.g. Team Canada)
BE Colour Chart reference
- PANTONE 185 C - A142
- PANTONE 186 C - A133
- PANTONE 187 C - A138
Warm Red: (e.g. Furious George)
BE Colour Chart reference
- PANTONE 199 C - B199
- PANTONE 200 C - B200
- PANTONE 201 C - B201
Dark Red:
BE Colour Chart reference
- PANTONE 492 C - B484
- PANTONE 491 C - B202
- PANTONE 490 C - B505
Maroon: e.g. (Team Belgium)
BE Colour Chart reference
- PANTONE 499 C - B506
- PANTONE 498 C - B483
- PANTONE 497 C - B504
Burgundy: e.g. (McMaster University)
BE Colour Chart reference
- PANTONE 506 C - STD MAROON
- PANTONE 505 C - LIGHT MAROON
- PANTONE 504 C - B208
Recommended BE Blues:
Bright Blue:
- PANTONE 285 C - B298
- PANTONE 286 C - B300
- PANTONE 287 C - B295
Royal Blue:
- PANTONE 293 C - A284
- PANTONE 294 C - A240
- PANTONE 295 C - A260
Navy:
- PANTONE 296 C - A364
- PANTONE 289 C - A230
- PANTONE 282 C - A268
Electric Blue:
- PANTONE 299 C - B305
- PANTONE 300 C - Process Blue
- PANTONE 301 C - B315
Recommended BE Greens:
Pastel Green:
- PANTONE 4211 C - B365
- PANTONE 358 C - B579
- PANTONE 344 C - B344
Kelly Green:
- PANTONE 347 C - B360
- PANTONE 348 C - A451
- PANTONE 349 C - B356
Forest Green:
- PANTONE 3536 C - B363
- PANTONE 2427 C - B356
- PANTONE 3537 C - B357
Olive/Military Green:
- PANTONE 5753 C - B392
- PANTONE 5763 C - B385
- PANTONE 5743 C - B581
Recommended BE Yellows:
Bright Yellow:
- PANTONE 109 C - A019
- PANTONE 116 C - A043
- PANTONE 123 C - A022
Golden Yellow:
- PANTONE 124 C - B110
- PANTONE 125 C - A572
- PANTONE 126 C - B126
Recommended BE Oranges:
Bright Orange:
- PANTONE 165 C - B158
- PANTONE 166 C - B159
- PANTONE 172 C - B173
Burnt Orange:
- PANTONE 159 C - B167
- PANTONE 160 C - B160
- PANTONE 161 C - B469
Light Orange:
- PANTONE 162 C - B474
- PANTONE 163 C - B163
- PANTONE 164 C - B157
Recommended BE Purples:
Vibrant Purple:
- PANTONE 259 C - A061
- PANTONE 261 C - B520
- PANTONE 262 C - B262
Deep Purple:
- PANTONE 267 C - A071
- PANTONE 268 C - A064
- PANTONE 269 C - A069
Light Purple/Lavender:
- PANTONE 2635 C - B538
- PANTONE 2645 C - B356
- PANTONE 2655 C - B535
Recommended BE Pinks:
Bright Pink:
- PANTONE 212 C - A090
- PANTONE 213 C - B225
- PANTONE 214 C - B223
Hot Pink:
- PANTONE 224 C - B244
- PANTONE 225 C - A120
- PANTONE 226 C - A100
Coral Pink:
- PANTONE 177 C - B170
- PANTONE 178 C - A077
- PANTONE 179 C - B185